Website Integrations & APIs
What is an API Integration?
An API allows the flow of information in a software application. API endpoints also allow different applications to pass and receive data from one another.
API integrations allow us to connect SAAS products to your website and pass data between the two platforms. An example of this would be passing website enquiry data into your CRM system or passing E-commerce sales into an accounts/stock management system.
Why you need to utilise API Integrations
API Integrations allow you to run your business more efficiently, utilise data to your benefit and make the most of the technology that exists to deliver a better experience for your customers and your internal teams.
If you are not implementing a connected workflow, you are missing out on a huge opportunity to maximise your sales leads, operational workflow, accounting and customer service (to name a few).
How we can help you maximise the power of technology
Every business can benefit from integrating their website and systems with third party applications.
We can help you identify how you can improve your technology infrastructure by mapping out your internal processes and customer journey. We will then recommend an integrated strategy to simplify the way that you operate and the way that you communicate with clients.
Platforms we have integrated with
Below is not an exhaustive list but gives you an idea of some of the platforms we have integrated with.
How do I know if I need an integration?
The biggest giveaway is if you have a website/digital presence that gains you customers or client information, but you have to manually process this elsewhere. Examples include manually adding users to a CRM or completing customer payments offline. Integrations can also be much more subtle but the impacts and time savings can be huge, from pulling staff information out of a system onto your website to managing stock from a central database that is automatically pulled into your E-commerce website. Get in touch with us to discuss your requirements.
How we will manage your integration
Lightbox will work with you to define integration goals and technical specifications, taking care of the solution to make sure your business problems are solved. We will then liaise directly with any third party suppliers involved to establish ownership and management of data and steps to ensure a seamless and effortless process. All integrations are thoroughly documented and managed to give you peace of mind.
I have system X and there doesn’t seem to be an off the shelf integration, can you help?
With our expert in-house development team, we have the knowledge and know-how to extend your website to integrate with your business tools, be it the newest or least widely used system. Our APIs and integrations allow you, your staff and your business to spend less time manually processing information, and more time doing the things that matter to help your company succeed.