Lead Generation

With a cool and calculated approach to lead generation, we help you bring a steady stream of qualified leads to your website.

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Your business now:

A website with no clear buyer journey or calls to action.

A brand with poor online visibility, low rankings, and little traffic.

A “see what sticks” approach to marketing where nothing’s sticking.

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Your business with Lightbox:

A modern, user-friendly website build to engage and convert.

An overarching, multi-channel inbound marketing strategy.

An automated approach to nurturing leads, underpinned by CRM software.

Lead generation that makes life easy

Working together to understand your business, its challenges, and your ideal customer, we develop a bespoke lead generation strategy to guide the right people – at the right moment – to your website.

And with a range of services and solutions across multiple digital marketing channels, our expert team can deliver the perfect blend of qualified traffic, brand engagement, and on-page optimisation.

Using SEO, paid search, social media, content marketing, and a variety of design and development techniques, we help you attract and convert a steady stream of prospects, while filtering out the time-wasters and tyre kickers.

Do you want to grow more leads?
Let’s grow together.

I need leads for my business

A lead generation service that helps you:

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Identify Prospects

We help you identify your buyer personas and implement targeted paid and organic strategies to attract them to your website and brand.

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Nurture Leads

By utilising automated marketing workflows we ensure that the ‘top of the funnel’ prospects are nurtured through your content and encouraged too engage with your brand.

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Manage Follow-ups

The Hubspot CRM system ensures that your prospects travel through a well thought out customer journey and allows your team to keep track of the sales process.

The buyer journey flywheel

We’re with you every step of the way, from defining personas and targeting ad spend to writing content and rejigging landing pages. We drill down into the detail, ensuring every base is covered.

And once you’ve landed those leads, our specialist marketing automation service helps you keep them engaged and coming back for more.

Interested? Let’s talk
Managing your customer journey

61% of marketers say lead generation is their #1 challenge.

Hubspot

53% of marketers spend over half their budget on lead generation.

BrightTALK

80% of marketing automation users saw their leads increase.

APSIS

FAQs

What is lead generation?

Lead generation is the marketing process of creating customer interest for your products or services. It allows brands to nurture potential buyers throughout their entire customer journey, to increase conversions and traffic to your website.

What is the process of lead generation?

Lead generation is all about targeting the right people. This begins with creating specific buyer personas to create targeted campaigns that will attract these demographics to your website. After targeting the correct people, we nurture these leads by engaging with these potential buyers at every stage of their journey. Through brand awareness on social media, to retargeting campaigns, and streamlined user experience, we ensure that potential customers become returning customers.

Why is lead generation so important?

Generating new leads is crucial for growing your brand, both in increasing sales but also for increasing brand awareness. It builds visibility and trust among users, driving traffic towards your website, and if done correctly, driving relevant buyers who are willing to buy your products. Sales start by creating leads to your brand, nurturing those leads and prompting them to buy.

Why partner with Lightbox?

Due to our diverse range of digital expertise, we are able to create a fully integrated campaign that addresses all aspects of lead generation from PPC, paid ads and organic socials all the way to creating streamlined user experiences throughout your website to generate high levels of leads and conversions.

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Everything you need to know to successfully hire and agency.

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